PEMBERDAYAAN EKONOMI RUMAH TANGGA MELALUI PRODUKSI MASKER KAIN DI MASA PANDEMI COVID-19

Penulis

  • Intan Immanuela Universitas Katolik Widya Mandala Surabaya
  • Robik Anwar Dani Universitas Katolik Widya Mandala Surabaya

Kata Kunci:

pemberdayaan, masker kain

Abstrak

Empowerment is really needed, especially during difficult times like today, namely the Covid-19 pandemic. Empowerment to improve the quality of self and family can be done with the ability to fill business opportunities, especially during this pandemic. one of the business opportunities that can be done is with a cloth mask business/business. This community empowerment activity has the following objectives: 1). Help create skills and comfort in social life through the business/business of cloth mask products. 2) Helping partners through psychological assistance to have self-confidence and have an entrepreneurial spirit. 3). Helping to develop partners to continue to have family income in the midst of covid-19 through the business of cloth mask products by providing tools to process cloth mask products. 4). Assist partners with education on determining the selling price of cloth mask products and marketing through social media. The methods used to achieve this goal are by conducting training in making cloth masks, procuring tools for the production of cloth masks, assisting the psychological realm to form an entrepreneurial mentality that is resilient, creative, and able to see opportunities, and education in determining the selling price of marketing cloth masks through social media

Referensi

Arief, A. M. 2020. Hipmi Dorong Pengusaha Lokal Produksi Masker dan APD. https://ekonomi.bisnis.com/read/20200421/257/1230320/hipmi-dorong-pengusaha-lokal-produksi-masker-dan-apd. Diakses 9 Juni 2020.

Aruni, S. F. dan Hidayat, R. 2019. Peluang Kewirausahaan: Proses Kognitif Pengusaha Starup Digital dalam Opportunity Recognition. Jurnal Psikologi. 46 (1): 45-62.

Hasanah, S. 2013. Pemberdayaan Perempuan Melalui Kegiatan Ekonomi

Berkeadilan (Simpan Pinjam Syariah Perempuan). SAWWA. 9 (1).

Khoer, M. 2020. Ada Peluang Usaha Masker Bahan Kain di Tengah Pandemi Corona. https://www.cekaja.com/info/ada-peluang-usaha-masker-bahan-kain-di-tengah-pandemi-corona/

Lokakarya MAMPU FASE 2. 2013. Program Akses terhadap Ketenagakerjaan dan Pekerjaan Layak: Wirausaha Perempuan.

Nugraha, D. 2020. Kontroversial, Ini 3 Peluang Usaha yang Timbul Akibat Wabah Virus Corona. https://www.paper.id/blog/bisnis/peluang-usaha-virus-corona/. Diakses 9 Juni 2020.

Puspitaningsih, F. 2014. Pengaruh Efikasi Diri dan Pengetahuan Kewirausahaan terhadap Minat Berwirausaha melalui Motivasi. Jurnal Ekonomi Pendidikan dan Kewirausahaan. 2 (2).

Sukirman. 2017. Jiwa Kewirausahaan dan Nilai Kewirausahaan Meningkatkan Kemandirian Usaha Melalui Perilaku Kewirausahaan. Jurnal Ekonomi dan Bisnis 20. (1).

Suryana. 2014. Kewirausahaan. Salemba Empat. Jakarta.

Utama, A., dan Handayani, T. 2014. Model Pemberdayaan Perempuan Miskin Melalui Pelatihan Kewirausahaan Berbasis Potensi Lokal di Kecamatan Wedi Kabupaten Klaten. http://media.neliti.com. Diakses 6 November 2017.

##submission.downloads##

Diterbitkan

2021-09-30

Terbitan

Bagian

Artikel